MSMicah Sparks

About

Entrepreneur, marketer, product builder, and technology-focused business operator.

Experience across startups, SaaS, e-commerce, mobile applications, service businesses, and artificial intelligence — with a career centered on turning ideas into operating businesses.

The story

Identify. Build. Brand. Acquire. Operate.

Micah Sparks is an entrepreneur, marketer, product builder, and technology-focused business operator with experience across startups, SaaS, e-commerce, mobile applications, service businesses, and artificial intelligence.

His career has centered around identifying opportunities, developing products, building brands, acquiring customers, designing digital systems, and turning ideas into operating businesses.

His experience spans both venture-backed technology companies and independently launched businesses, providing a combination of startup strategy and hands-on execution.

The through-line is interdisciplinary: operating across business, technology, product, and growth simultaneously rather than specializing in one.

Chapters

How the pieces fit together.

  1. 2019 — 2021

    Operator

    Sparks Goods LLC: an Amazon FBA business run end to end — international sourcing, inventory, advertising, analytics, customer service, and the P&L. The first proof that a real business could be built and operated independently.

  2. 2020 — 2021

    Growth in venture-backed startups

    Head of Marketing at LacROI, growing a reseller SaaS to roughly 1,500–2,000 paid subscribers in five months, and a founding team member at Hammoq, where the company partnered with Goodwill and raised a $3M seed round. Startup strategy, positioning, and acquisition at speed.

  3. 2022 — Present

    Software for the physical world

    Scorpion Sweepers modernized a traditional service business around a purpose-built platform for admins, technicians, and customers. Scorpion Hot Spots turned that field data into a public, community-driven map.

  4. 2023 — Present

    Mobile products

    Pole Vault App shipped to the App Store from concept through curriculum, brand, and distribution. Sparks Fitness is following the same path toward Google Play.

  5. 2025 — Present

    AI-native

    An MBA concentrating in AI, and SparksFlow: an AI workspace where multiple businesses, workflows, and models share one context. The operating experience becomes the software.

Today

Primary interests

  • Artificial intelligence
  • AI agents
  • SaaS
  • Product development
  • Technology consulting
  • Business automation
  • Digital transformation
  • Entrepreneurship
  • Mobile applications
  • Data-driven products

Well suited for

Where interdisciplinary experience matters

  • AI strategy
  • Technology consulting
  • Product management
  • AI product management
  • Digital transformation
  • Innovation consulting
  • SaaS
  • Startup operations
  • Growth strategy
  • AI implementation
  • Business automation

Experience

Roles and ventures

Full resume

Education

Business strategy with an AI concentration.

University of Southern Indiana

In progress

Master of Business Administration

Concentration: Artificial Intelligence

Focused on the application of artificial intelligence within business, strategy, management, analytics, and organizational decision-making.

Grand Canyon University

Completed

Bachelor of Science in Psychology

Graduated with Honors

A foundation in human behavior, motivation, and decision-making that informs product, UX, and growth work.

Capabilities

Interdisciplinary by design.

Not a marketer, developer, or entrepreneur alone — the strength is operating across all four disciplines at once.

Product

  • Product Strategy
  • Product Development
  • UX
  • Product Architecture
  • Mobile Applications

Growth

  • Digital Marketing
  • SEO
  • Paid Advertising
  • Customer Acquisition
  • Content Strategy
  • Community Growth

Technology

  • AI
  • SaaS
  • Web Development
  • Analytics
  • Automation
  • Digital Platforms

Business

  • Entrepreneurship
  • Startup Strategy
  • E-Commerce
  • Operations
  • Business Development

Contact

Let's Build Something

Interested in technology, AI, product development, entrepreneurship, or digital transformation? Connect with Micah.